Next Level Key Account Management

Looking for a practical approach to further develop your customer relationships? The two-part workshop Next Level Key Account Management (KAM) creates usable customer profiles and converts them into executable plans. The end result is a detailed account plan for each workshop participant’s key account.

 

Benefits of the Next Level KAM workshop

• Clear understanding of the characteristics, needs and preferences of the various customer DMUs;
• Insight into the customer experiences of the various DMUs and starting points for improvement;
• A practical method for approaching customers and prospects;
• Individual follow-up, so that the knowledge gained is immediately translated into action.